Product Benchmarking & Evaluation

ProBE – Product Benchmarking and Evaluation

ProBE evaluates an organization’s new product performance on eight metrics. It also evaluates its new product practices in eleven factors-the critical success factors. Over 100 characteristics of the new product program and its performance are measured. The evaluation will provide a clear understanding of how the organization compares to other firms.

Key Benefits

• Identifies weaknesses and strengths in new products, and what needs to be fixed.
• Secures the active involvement and buy-in of key people in the company into the change or redesign process.
• Provides a broad base of comparison (ProBE is based on the widely praised NewProd series of research studies and brings together data from over 2,500 firms).

Sample Data

Project Team Performance is assessed on a number of variables and compared to the industry average and the top 20% of firms.