Ideas & Insights – blog

Learn about time series data analysis in this blog post by Denny Gebhard. He talks about the importance of taking time into consideration as opposed to normal multivariate regressions. See Denny and Rob Beach in action at FARCON on August 12th! ...

Some of the greatest activities we do at Axiom are our occasional field trips to farmers' markets. Because of our deep roots in horticulture and agricultural products, we have a special affinity for homegrown products (did we mention that several members of our team are...

There are few seemingly commonplace items with a more storied history than khaki pants (didn’t see that one coming, did you?). Though the exact history of the item is somewhat shrouded in mystery, one thing we do know is that the dye-color for khaki pants...

American sports is no stranger to the world of betting and gambling. With roots stretching back to Roman emperors betting on the outcomes of circuses or chariot races, sports betting has become a staple of the American economy—with some pundits arguing that many of the...

Many of our clients grapple with the issue of leadership in innovation. Given the competitive climate with which many of these businesses are situated, this makes sense. Innovating is difficult, and it requires a strong sense of leadership in the corporate structure. This can not...

If there’s anything we’ve learned from watching ABC’s hit show Shark Tank, it’s that some of the greatest entrepreneurs start small. Take, for instance, the story of Ingvar Kamprad (no, not a Shark Tank contestant…just a great story). In the 1920s, at the age of...

Digital media is like a novice orchestra. Occasionally, the right combination of people and instruments and tunes will come together to form a perfect note—but most of the time, it’s a cacophony of sounds that the average listener will do anything to avoid. In business,...