2025 New and Novice Gardener Survey

Axiom Market Insights: 2025 Axiom New and Novice Gardener Survey

Our goal is to learn more about new and novice gardeners who’ve started gardening in the past four years.  Specifically we are interested in whether they’ll continue gardening, if they’ll expand their gardening activities, where they shop, and factors influencing purchase of garden supplies and plants.

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2025 New and Novice Gardener Survey

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    “Respondents reported they will continue their gardening pursuits in 2025, however, they will be moderating the expansion of their gardens. This study provides additional key insights into the gardening outlook for the next year.”
    -- Mike Reiber, CEO, Axiom Marketing

    For more information on the Axiom Market Insights: 2025 New and Novice Gardener Survey

    Contact:
    Mike Reiber
    mreiber@axiomcom.com