Technology

Technology is changing every day, often changing our habits and practices, as well as complicating, while enriching our lives, but there are limits....

Elon Musk thinks it’s inefficient to use electric power to make hydrogen for transportation and instead supports storing the energy in batteries. Did you know you can do both? Most people forgot about the technology that powered more cars in 1910, the nickel-iron battery. ...

For the past two years, many enterprises relied almost exclusively on online research due to COVID travel concerns – research panels, online focus groups, Zoom/Teams meetings, etc. The time is right to return to in-person, on-site research....

Did you know that 5-7% of all the electricity produced in the U.S. is used to produce, transport and recycle water used for residential, commercial and industrial purposes according to the U.S. Department of Energy. ...

Social Platforms are Spoon-feeding You the News Caveat: The following comments are my own, based on my own experiences, with my own personal bias. According to a recent article in Forbes, people are increasingly getting their news from social networks – the shocking part is that social...

We plan our days and vacations around the weather. As marketers, why wouldn’t we consider weather-based marketing planning?...