Author: Bill Shadid

High performance building envelopes are the next trend in energy efficiency for commercial buildings. When you consider key dynamics of the building design and construction market and the benefits provided, I think you’ll agree – and also see the growing opportunity this trend generates for...

21 April, 2021 /

So you want to get your building product chosen by a potential customer? You’ll be trying to influence an architect, designer, engineer, specification writer, owner, or facilities staff. Manufacturers and service providers have been marketing to these decision makers in the same way for decades...

13 November, 2018 /